§Strategic marketing boutiqueEst. MMXIX

Positioning, authority and distributionfor digital assets and emerging technology.

A boutique for the companies building blockchain, tokenisation, RWA and financial infrastructure. We help leadership teams explain complex products to the markets they need to reach, and build the presence and relationships that growth in this sector depends on.

Est.
2019
Bases
NYC · BCN · DXB

41 outletspress & broadcast

Featured in: Forbes, Yahoo Finance, Cointelegraph, Decrypt, The Block, BeInCrypto, Benzinga, Binance, Expansión, La Vanguardia, ABC, TV3, Europa Press, Merca2, Agencia6, Radio Intereconomía, RUG Radio, Pukecast, Web3.tv, Techie Trends, Territorio Blockchain, Tecno Hotel, The Arabian Mirror, Yelp, ETF.com, The Daily Hodl, Blockchain Magazine, Invezz, TechBullion, Blockchain Reporter, TechStartups, CryptoPotato, Chainwire, zyCrypto, Cryptopolitan, CoinJournal, Coinchange, TheStreet, El Salvador in English, Diario El Salvador, Medium

§ 01The starting point

Three ways a conversation with BMB usually begins.

Most engagements start with one of these three situations. Each has a first route we would explore before anything is published.

01

Institutional buyers do not yet understand what you sell.

Make the case legible before the market judges it.

We align product, legal and commercial teams on the category, the risk language and the proof an allocator or issuer needs to see before a first meeting.

Positioning → proof → stakeholder communications

02

A launch, listing or issuance is coming.

Build the context before the announcement.

Evidence, executive voice and stakeholder sequence prepared in advance, so the news carries credibility beyond the press release.

Transaction narrative → materials → controlled cadence

03

Distribution depends on a few people you cannot yet reach.

Turn a read of the market into a route to the accounts that matter.

Product, sales, partnerships and leadership share one map of the venues, counterparties and narratives that move a deal forward.

Market intelligence → priority channels → account narrative

§ 02What we do

Six things, and we only do them together.

A read of the market first, then the position, the distribution and the partnerships that follow from it — sized to your stage.

01

Strategic Positioning

We decide where the company sits before anything is published: the category, the claim, and who has to believe it first.

Market positioning · Messaging & narrative · Go-to-market strategy

02

Communications & Reputation

We put founders and companies in front of the outlets allocators, issuers and regulators read, and keep the story consistent when all three are in the room.

PR strategy · Media relations · Founder & executive visibility

03

Growth & Distribution

Reach is not the aim. Being heard by the twenty operators, allocators and counterparties who move first is.

Social & content systems · Community · Campaigns

04

Digital Asset & RWA Marketing

Go-to-market for tokenised products that has to survive a compliance review before it reaches an allocator.

Tokenisation narratives · RWA positioning · Institutional communications

05

Search & Visibility

Found by the right buyer in search and in AI answers, on a site that turns the visit into a conversation.

SEO · GEO / AI visibility · Website audits

06

Market Intelligence & Partnerships

A read of the market before you commit budget to it, and the partnerships and business development that turn that read into revenue.

Market diagnostics · Competitive signal tracking · Strategic partnerships

The boutique difference

Boutique is not a size. It is a standard.

  1. 01

    Fewer clients, deeper relationships

    A limited roster so the work stays senior, considered and close.

  2. 02

    Senior involvement, start to finish

    You work with strategic thinking directly, not layers of account management.

  3. 03

    Strategy before execution

    We agree where the company should sit in its market before anything ships, which keeps everything that follows cheaper and more effective.

  4. 04

    Bespoke, never templated

    Each engagement is built around your stage, market and goals. No stock proposals.

  5. 05

    A network built since 2019

    Relationships with funds, exchanges, media, conferences and operators, built over years of working inside the sector.

  6. 06

    Founder-led

    One senior person accountable for the outcome, working across Europe, the US, the Middle East and Asia.

§ 04Founder
Silvia Mogas, Chief Executive Officer and Founder of Blockchain Marketing Boutique

CEO & Founder

Silvia Mogas

A strategic operator who has spent her career where capital markets, digital assets and regulated environments meet. She founded the boutique in 2019 and has held the marketing function directly ever since — as fractional CMO, strategic advisor or communications lead, depending on what a company needs at its stage.

  • 20+ years across marketing, partnerships and growth
  • In blockchain, digital assets and Web3 since 2019
  • Experience across Europe, the US, LATAM and Asia
§ 05Who we work with

Built for companies where trust is the market.

  • 01RWA and tokenisation companies
  • 02Blockchain infrastructure
  • 03L1 / L2 ecosystems
  • 04Exchanges and platforms
  • 05DeFi protocols
  • 06Fintech and institutional crypto
  • 07Real estate technology
  • 08Emerging technology companies
§ 06 — Point of view

Point of view

  1. 01Being heard by the right twenty people is worth more than being seen by a million.
  2. 02Trust in this market is built long before the first meeting.
  3. 03Serious products rarely fail on engineering. They fail on how they are explained.
  4. 04Capital markets reward signal, and very little of this industry produces it.
Start a conversation

Before more activity, find the position the market needs from you.

Share your company, current priorities and latest deck. We review every enquiry before the first strategic conversation. Engagements are taken by selection.

10-15 minutes · Save your progress · Secure document upload

Blockchain
Marketing
Boutique.
  1. 01Positioning
  2. 02Narrative
  3. 03Distribution