About

A boutique for companies building complex markets.

Blockchain Marketing Boutique was founded by Silvia Mogas to help digital asset, blockchain and fintech companies explain what they build, earn the market's confidence and grow through the right relationships.

Founder & Strategic Advisor

Silvia Mogas

Blockchain Marketing Boutique was founded by Silvia Mogas, a strategist and operator with more than two decades of experience across strategy, marketing, partnerships, business development, growth and commercial execution.

Since 2019 she has focused on blockchain, digital assets, tokenisation, RWA, fintech and emerging technology, helping companies turn complex products into stories their markets believe, partnerships that open doors and adoption that lasts.

Her work connects brand strategy, market positioning, founder authority and real-world adoption across Europe, the Middle East, the United States, Latin America and Southeast Asia.

Through the boutique she supports founders, protocols, infrastructure providers, funds and fintech companies that need more than visibility. What they usually need is to be understood by the right people, introduced into the right rooms, and guided by someone who has done this before.

Not more marketing noise.

Many companies in blockchain and fintech are building serious technology and struggling to explain why it matters. Their buyers are sceptical, their products take effort to understand, and generic campaigns rarely move either problem.

We do not sell marketing noise. We help companies find their signal, position it clearly and distribute it with trust.

How we work

  1. 01

    Strategic first

    We start with positioning, audience, market context and business goals. Activity follows the strategy.

  2. 02

    Founder-led

    Clients work with senior strategic thinking directly, not layers of account management.

  3. 03

    Market-aware

    We understand the speed, complexity and trust challenges of digital assets, blockchain and fintech.

  4. 04

    Execution-ready

    Strategy is only useful when it moves into narrative, PR, content, partnerships and distribution.

The boutique difference

Boutique is not a size. It is a standard.

  1. 01

    Fewer clients, deeper relationships

    A limited roster so the work stays senior, considered and close.

  2. 02

    Senior involvement, start to finish

    You work with strategic thinking directly, not layers of account management.

  3. 03

    Strategy before execution

    We agree where the company should sit in its market before anything ships, which keeps everything that follows cheaper and more effective.

  4. 04

    Bespoke, never templated

    Each engagement is built around your stage, market and goals. No stock proposals.

  5. 05

    A network built since 2019

    Relationships with funds, exchanges, media, conferences and operators, built over years of working inside the sector.

  6. 06

    Founder-led

    One senior person accountable for the outcome, working across Europe, the US, the Middle East and Asia.

Global perspective

Operating between New York, Barcelona and Dubai. Engagements span Europe, the US, MENA, Asia and LATAM.

Each market reads digital assets on its own clock, with its own capital, regulation and distribution. Part of the work is translating a product between those markets, and into the rooms that shape each one.

What Blockchain Marketing Boutique does

Blockchain Marketing Boutique is a strategic marketing boutique helping blockchain, digital asset, tokenisation, RWA and fintech companies build market positioning, founder authority, strategic narratives and distribution.

The boutique combines strategic positioning, communications and reputation, growth and distribution, digital asset and RWA marketing, and search and visibility.

What BMB is known for

  • 01Strategic positioning
  • 02Brand and messaging
  • 03Go-to-market strategy
  • 04Fractional CMO
  • 05Blockchain PR and communications
  • 06Founder and executive visibility
  • 07Thought leadership
  • 08Social, content and community
  • 09Partnerships and ecosystem growth
  • 10Tokenisation and RWA marketing
  • 11Institutional communications
  • 12SEO, GEO and search visibility

Frequently asked

Blockchain and Web3 marketing FAQs

What does Blockchain Marketing Boutique do?
Blockchain Marketing Boutique is a strategic marketing boutique for blockchain, digital asset, tokenisation, RWA and fintech companies. We plan and run positioning, communications and PR, social and content, partnerships, growth and distribution, shaped around each company's stage and goals.
Is Blockchain Marketing Boutique a marketing agency?
We work like a senior, selective agency without the volume. The roster is small, the work is founder-led, and the same people handle strategy and execution from start to finish.
What services does BMB offer?
Five areas: strategic positioning and go-to-market; communications and reputation; growth and distribution; digital asset and RWA marketing; and search and visibility. Most engagements combine several of them.
Do you offer fractional CMO support?
Yes. For teams that need senior marketing leadership without a full-time hire, we hold the marketing function directly, covering strategy, the team and execution, for a defined period of company-building.
Do you work with tokenisation and RWA companies?
Yes. We support tokenisation, RWA and digital asset companies with positioning, institutional communications, launch strategy and partnerships. The work is written for institutional readers, so the claims stay conservative and the tone stays measured.
Do you handle PR and media relations?
Yes. PR strategy, media relations, founder and executive visibility and thought leadership are core to the work. We treat coverage as something a credible story earns, and we are careful about what we claim on a client's behalf.
How do engagements work?
Engagements are taken by selection and usually run as strategic retainers or defined projects. We start with a strategy call, agree the scope, and then move from strategy into execution.
How does Trust The Signal connect with BMB?
Trust The Signal is our media platform on capital markets, digital assets and emerging tech. It keeps the team close to the narratives moving the market, and that insight feeds directly into the work we do for clients.

Ready to build a position the market acts on?

Blockchain
Marketing
Boutique.
  1. 01Positioning
  2. 02Narrative
  3. 03Distribution
Blockchain Marketing BoutiqueEst. MMXIXNYC · BCN · DXB