Selected work

Strategic engagements across Web3, fintech and digital assets.

Selected client engagements and executive leadership work across tokenisation, DeFi, digital assets and Web3 infrastructure. Open any case to explore the context, challenge, approach and outcome.

Some work is confidential. Engagement details available on request.

Selected work

11 engagements

Capital markets infrastructure

NexGroup

Strategic GTM & fractional CMO

Strategic GTM and fractional CMO across NexBridge and NexPlace, a regulated Bitcoin capital markets ecosystem.

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Capital markets infrastructure

NexBridge

Institutional GTM & capital markets

Institutional positioning, USTBL and tokenised-equity narratives, exchange distribution and PR for NexGroup's regulated issuance layer.

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Exchanges & marketplaces

NexPlace · El Salvador

Marketplace GTM & creative campaign

Market-entry GTM and the "Regulated. Liquid. Better Than Your Ex." creative platform for El Salvador.

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Asset managers & capital

Fintrade

Market entry advisory

Market entry advisory for a licensed EU asset manager expanding into digital assets.

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Asset managers & capital

SATS Capital

Strategic advisory

Brand architecture and institutional positioning for a digital asset capital platform.

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Asset managers & capital

Portio Capital

Fractional CMO & investor GTM

Investor positioning and market development around a completed investment round.

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Protocols & data

Envoy DeFi

CMO leadership

Rebrand and go-to-market of a DeFi protocol.

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Protocols & data

Cookie3

PR & communications

Pre-launch PR and category positioning for an on-chain marketing analytics platform.

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NFT & sports IP

Fayre Labs

Marketing & communications leadership

Marketing and communications leadership for the official RCD Espanyol NFT collection.

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NFT & sports IP

Mutant Labs

NFT collection & DAO governance

Board governance and growth strategy for MutantCats, generating $20M+ in proceeds.

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Events & ecosystem

Web3 Congress Barcelona

Event visibility & ecosystem communications

Ecosystem visibility and media footprint for the Barcelona Web3 congress.

Details on request

Want to discuss your market challenge?

Blockchain
Marketing
Boutique.
  1. 01Positioning
  2. 02Narrative
  3. 03Distribution